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- Take clear product photos from several angles.
- Show close-ups so customers can see the details and finish.
- Add photos of jewellery being worn to show its size and style.
- Write clear product descriptions with materials, dimensions, and care instructions.
- Be specific about quality and only make claims you can verify.
- Show prices and shipping costs clearly before checkout.
- Make your store easy to use on mobile phones.
- Keep checkout short and simple.
- Offer secure, familiar payment options.
- Display your return, exchange, and delivery policies clearly.
- Ask satisfied customers for honest reviews and photos.
- Post styling tips and new arrivals on social media regularly.
- Create short videos showing product details, packaging, or styling ideas.
- Use relevant search terms in product titles and descriptions.
- Create gift guides for birthdays, weddings, and other occasions.
- Offer jewellery care tips to help customers look after their purchases.
- Build an email list and share new collections or special offers.
- Bundle matching pieces or suggest items customers may like together.
- Track which products and posts bring visitors and sales.
- Use customer feedback to improve your products and shopping experience.